China is now the world’s largest automotive market, so it's only natural that carmakers want to do everything they can to get a bigger slice of this pie. The latest move of this kind comes from Jeep, which has announced that it is looking to produce its cars locally.
According to Automotive News, Jeep CEO Mike Manley is currently in talks with Guangzhou Automobile Group Co Ltd., a Chinese company that runs a joint venture with Fiat. The company plans to produce the Compass, Patriot and the Wrangler in China, as well as their upcoming SUV, which will be smaller than these.
The company’s vehicles are included in the premium segment in China, which means that they receive high import duties. Cutting this would obviously increase sales, as more people would be able to afford Jeep vehicles.
The company’s vehicles are included in the premium segment in China, which means that they receive high import duties. Cutting this would obviously increase sales, as more people would be able to afford Jeep vehicles.