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Jaguar-Land Rover’s Excellent China Sales Drive Up Profits

Apparently, nowadays, every car manufacturer and their dog want a piece of the China action. And it has proven to be very good action for all the manufacturers who pushed for the opening of dealerships in the PRC, and who did a good job of promoting their products.
Well, the Indian-owned Jaguar-Land Rover group have also reported global sales increases, substantially bigger than those of last year, driven mainly by the strong demand for their cars in China and other ‘emerging markets’.

According to chinadaily.com, the British group reported pre-tax profits of £1.5- (€1.86- / $2.3- ) billion by the end of the fiscal year (in March), up from the previous year’s £1.12- (€1.39- / $1.72-) billion. The 34% increase in profits was driven by better sales figures (29.1% increase to 314,433 units sold, of which Jaguar sold 54,039 units and Land Rover sold 260,394).

According to JLR officials, pre-tax profits for Q1 of this year stand at £540- (€672- / $831-) million, up from the £299- (€372- / $460-) million of last year. Things are looking up JLR, and, according to officials, China will be their second-largest market of the year, so there’s no reason for them not to do even better by the end of 2012.
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