Jaguar Land Rover to Integrate New Dealer Communication System

Jaguar Land Rover understood that good communication can be the key to better sales. As both car manufacturer have new models on the market and want to take advantage of the increasing car sales, JLR announced it intends to integrate its dealer communications platform with the DealerTrack Dealer Management System (DMS) during 2010.

“We are looking forward to partnering with Jaguar Land Rover to provide full integration with its dealer communication systems, which should significantly enhance the appeal of the DealerTrack DMS to all Jaguar and Land Rover dealerships across North America,” said Rich Holland, vice president and general manager, DealerTrack DMS.

“Jaguar and Land Rover dealers considering our DMS will be able to proceed with confidence that the DealerTrack DMS can meet their technology needs, consistent with all OEM communication requirements.”

After Jaguar Land Rover will start using the solution offered by DealerTrack Systems, Inc., a leading provider of on-demand software and data solutions for the U.S. automotive retail industry, dealers will be able to expedite critical transaction processes and eliminate many potential data errors. Dealers will also be able to electronically transfer or receive a wide variety of communications, including financial statements, parts orders, warranty claims and reconciliations, and labor time guides.

“Jaguar and Land Rover dealers are increasingly interested in the DealerTrack DMS because of its competitive pricing and ‘Software as a Service’ model, as well as the open access it provides to other vendors,” said Russ Miller, Retailer Systems Manager at Jaguar Land Rover North America.

“We will work closely with DealerTrack to ensure that our integrated communications solution creates new efficiencies and enhances the flow of information to and from our dealer base – consistent with our ongoing commitment to help drive sales, profitability and customer satisfaction at Jaguar and Land Rover dealerships across North America.”