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Jaguar Becomes Official Car Partner to All England Lawn Tennis Club for Wimbledon

In case you’re a tennis enthusiast you should know you’ll be seeing a lot of Jaguar’s award-winning range including XE, XF and XJ models at this year’s Wimbledon competition. Considering that we’re talking about the oldest tennis tournament in the world that is widely considered the most prestigious, it’s safe to say it’s quite a big partnership the UK automaker has just sealed.
Jaguar Becomes Official Car Partner to All England Lawn Tennis Club for Wimbledon 1 photo
Photo: Jaguar
Jaguar Land Rover will supply 170 luxury and high-performance vehicles to support tournament operations. In order to mark the event, sporting icon and Jaguar Ambassador Jose Mourinho was given his first Wimbledon experience as part of a tour hosted by AELTC Committee member and Former British No.1 tennis star Tim Henman.

The former soccer player was given a tour of the historic surrounding of SW19 and followed in the footsteps of Wimbledon champions by making the celebrated walk to Centre Court.

Wimbledon is more than a Grand Slam. You have great tournaments, great matches, but Wimbledon is Wimbledon. The tradition, the history around this tournament is magnificent. There are some iconic moments in your sports history, and in football to play at Wembley is a special moment. It is similar to Wimbledon. The aura is very difficult to explain - you come in, and you just feel it,” said Mourinho according to Jaguar’s press release listed below.

You’ll find more of the impressions below, but there’s something else we’d like to point out. You see, when we said this is quite a big deal we truly meant it. The tournament is, in fact, notable for the absence of sponsor advertising around the courts.

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press release
 

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