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Jaguar and Land Rover Reveal New Lifestyle Collection

If you can’t own a car you’ve always dreamed of, you may at least spend some of that money on the company’s accessories. That is an old-school marketing trick, and this time around, we’re discussing Jaguar and Land Rover’s addition to that business. The Jaguar Heritage range, for instance, takes inspiration from the legendary XKSS sportscar.
Jaguar and Land Rover Reveal New Lifestyle Collection 8 photos
Jaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle CollectionJaguar and Land Rover Reveal New Lifestyle Collection
Here’s the message carmakers are sending: you can’t afford our luxury cars even if you borrow the money from a bank? No problem, you can act like the perfect fan and buy the branded accessories instead. So, if you can get past the fact that you’re part of the supporters club, then here’s what you need to know about Jaguar and Land Rover’s latest collection.

It includes a variety of new and innovative products ranging from top quality apparel to stylish watches and branded accessories. The Jaguar and Land Rover 2016 merchandise collections build on an accomplished variety of premium products launched to date, that have proved increasingly popular with customers online and at Jaguar and Land Rover retailers.

Getting back to the 1957 XKSS, the exclusive 2016 range includes luxurious leather jackets for men and women, and leather holdalls, driving gloves, wallets, T-shirts and polo shirts. No lifestyle collection is complete without the regular 1:8 scale replica of the car it’s inspired from, which, in this case, is the classic sportscar also available to order.

If Jaguar’s Heritage range won’t do it for you, the company always has its modern collection. It includes new products such as goose-down filled jackets, 2-in-1 waterproof jackets, driving jackets for men and children, new T-shirt styles and designs, high-quality leather phone and tablet cases and many others.

Next in line comes the Land Rover Heritage range. It’s here to celebrate the 60th anniversary of the First Overland crossing from London to Singapore; a first-time expedition comprising six students from Oxford and Cambridge Universities who embarked on a record-breaking journey in two Series I Land Rovers on September 1, 1955.

They used the color scheme of the two vehicles and created things such as a vintage leather jacket, an expedition jacket, T-shirts and polo shirts, long-sleeved checked shirts, and so on.

The new compilation ends with the Land Rover Gear, which also features an extended range of new products that are made of both apparel and collectibles.

press release
 
 
 
 
 

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