Photo: Stefan Baldauf / Robert Kah
Thought Hyundai is getting tired of the Gen Y demographic and its reluctancy to buy their Veloster asymetrical coupe? Think again, as one high-ranking company official has revealed plans for another lifestyle vehicle, this time rivaling Nissan's funky Juke.
Speaking to Edmunds.com, Hyundai Motor America CEO Dave Zuchowski revealed the company is working on a small crossover that would appeal to younger buyers, describing it as an "edgy, dynamic".
The official said this new model should be much more than just just a "mini Tucson", indicating that he's not just talking about he ix25 currently under development for the Chinese market.
Korean carmakers have long had an affinity for small crossovers. Both Hyundai and Kia have released many design studies on the subject, the most interesting of which being the Intrado, shown at he Geneva Motor Show earlier this year and powered by hydrogen. During that even, the European vice president hinted its design is a clue to future designs and products, so perhaps we should take a long, hard look at the Intrado.
The Nissan Juke rival is just an idea right now, a good one, we might add. A lot can change in the next three years, before production actually has a chance of taking place. However, another new Hyundai is almost ready. Zuchowski also told Edmunds about the all-new Tucson (sold in Europe as ix35). We've been following its development for quite some time now and its debut has been set for 2015, offering better handling and improved safety features.
“You will see really elegant, taut, athletic, aggressive styling that is very, very attractive,” he told Edmunds. “It looks bigger but it’s not. It is just the way it is styled.”
The official said this new model should be much more than just just a "mini Tucson", indicating that he's not just talking about he ix25 currently under development for the Chinese market.
Korean carmakers have long had an affinity for small crossovers. Both Hyundai and Kia have released many design studies on the subject, the most interesting of which being the Intrado, shown at he Geneva Motor Show earlier this year and powered by hydrogen. During that even, the European vice president hinted its design is a clue to future designs and products, so perhaps we should take a long, hard look at the Intrado.
The Nissan Juke rival is just an idea right now, a good one, we might add. A lot can change in the next three years, before production actually has a chance of taking place. However, another new Hyundai is almost ready. Zuchowski also told Edmunds about the all-new Tucson (sold in Europe as ix35). We've been following its development for quite some time now and its debut has been set for 2015, offering better handling and improved safety features.
“You will see really elegant, taut, athletic, aggressive styling that is very, very attractive,” he told Edmunds. “It looks bigger but it’s not. It is just the way it is styled.”
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