The money will arrive via donation to the Korean Red Cross, which will then deliver it to the Japanese Red Cross. It will be used to purchase immediate needs like blankets, food, and water.
Additionally, Hyundai Motor Group’s Chairman Mong-Koo Chung sent condolence letters to Japanese business partners on March 14th, including JFE Steel Corporation, to express Hyundai’s deepest sympathy and wishes for an early recovery. Hyundai Motor Group will continue to provide additional support as needed.
“Hyundai has been actively lending a helping hand to disaster-hit sites across the globe as part of its efforts to fulfill its role as a responsible global corporate citizen. To name a few, Hyundai provided support in the aftermath of Iran’s earthquake in 1999, the 2004 tsunami disaster in Asia, the 2007 Greek forest fires, the 2009 and 2010 earthquakes in Haiti and Chile, respectively, in the form of monetary donations, distribution of emergency supplies, or direct participation in relief activities,” the company says in its press release.
All of Japan’s major carmakers have been affected by production halts due to power drops and part shortages. Major American and European manufacturers, such as BMW and GM, have pledged money for relief efforts.