Hyundai Reports 25 Percent Sales Increase in February

South Korean automaker Hyundai today announced its February 2009 sales, unveiling a 1.5 percent decrease compared to the same month of the last year but, more importantly, a 25 percent increase over January 2009. Hyundai sold a total of 30,621 units in the United States last month, with Elantra still the most popular model in the whole range (8,978 delivered units) followed by Santa Fe (5,223) and Sonata (4,743).

Sales on Hyundai Accent rose in February 2009 when compared to the same month of the previous year (3,335 to 4,334) while Sonata deliveries were decreased by almost a half (8,538 to 4,743).

“We’re pleased to maintain our sales volumes on a year-over-year basis, especially in an industry under this type of economic stress,” said Dave Zuchowski, Hyundai Motor America’s vice president of national sales.

“We’re seeing continued consumer interest in our Hyundai Assurance Program, and we’re continuing to gain momentum with the Hyundai Genesis – the North American Car of the Year – which set a monthly sales record in February. New models like Elantra Touring and Genesis Coupe are arriving now in dealer showrooms, just in time for the spring selling season.”

Hyundai Motor America is currently headquartered in Fountain Valley, California and sells models through a network of more than 780 dealerships across the States.

“Our dealers are seeing increasing showroom traffic in response to our Super Bowl and Academy Awards messaging,” says Peter DiPersia, General Manager of the Eastern Region. “Consumers are also responding to our industry-leading warranty, our new Assurance and Assurance Plus programs, and our strong product lineup, all of which are resonating in today’s economy.”