Horex Shuts Down, Workers and Management Laid Off

Putting it bluntly, exclusivist German roadster manufacturer Horex has kicked the bucket, unfortunately. It looks like the hard times the company has had recently have led to an unfortunate end as Horex has made an official announcement on their official Facebook page, so this this time, all hope is gone, unless some sort of (Xmas) miracle takes place.
Horex VR6 Cafe Racer 33 1 photo
Photo: Horex
Horex initially announced entering insolvency in early September this year, even though their bikes were priced fairly decently in the premium segment. In Europe, a Horex could be had for around €25,000 which makes up for some $32,800 give or take, and comparing these figures with what the other manufacturers in this business offer, we could say that Horex were even cheap.

Low sales volumes led to insolvency

Despite the good pricing strategy, the sales volumes have been quite low, and have led to insufficient funds to actually run the business. Earlier this autumn, Horex applied for insolvency, but still had hopes of finding financial support from one or more investors.

As this help failed to arrive, Horex is no longer able to maintain production and work force, and is forced to lay off its entire stuff, including management. Official statements thank all those who have bought Horex motorcycles, supported and trusted the brand. The same sources say that the guys at Horex will be ready to seize the slightest opportunity if it ever shows up, and try to come back and seize the glory they believe is rightfully theirs.

A spectacular V6 engine

Aside the exclusive nature of Horex’ bikes, they also offer a rare treat to the discerning rider, in the form of their intriguing V6, 160 horsepower engine. While traditional Vs are anywhere from 45 to 90 degrees, Horex power plant only sports a 15-degree angle and looks more like an in-line sixer than a casual v.

This allows the power unit to sport a much narrower profile, while the pistons have a peculiar slat-top design which is rather rare in the two-wheeled industry. One of the best examples in the automotive industry would be the W16 engine of the Bugatti Veyron, which uses the same slant-top piston design and the staggered cylinder positioning.

We are delving for more info on what is going to happen with the current orders and the parts supply for the Horex customers who have already received their bikes. Hopefully someone will pick this jewel up, as Horex is definitely no lesser an amazing brand than Midual, Matchless or Brough Superior.
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