Honda, Mazda Request State Aid from Japan

There's no surprise Japanese automakers started to feel the pressure of the economic recession, despite their desperate efforts to slash production and save costs in all regions of the world. Nevertheless, the economic turmoil is now forcing them to ask for financial support from the Japanese companies, similar to Toyota who requested state support back in January. Both Honda and Mazda are now seeking for loans, The Detroit News informed today, citing the long-discussed recession as the reason.

Honda Motor Co. spokeswoman Akemi Ando confirmed the reports but explained that the amount of money hasn't been determined yet, the aforementioned source adds. Mazda Motor Corp. spokesman Toyota Tanaka also confirmed the company may be looking for state support but, again, no accurate details were provided. However, the Japanese newspaper Nikkei reported that Honda may be seeking at least 10 billion yen ($102 million) from the government.

The money are to be sourced from the state-owned Japan Bank for International Cooperations, but it's currently unclear whether the Japanese government plans to request viability plans in return for financial aid.

As part of broader campaign to cut costs around the globe and cope with the economic recession, Toyota applied cost-cutting measures in several major markets, including the UK and the US. While workers employed by the British Toyota plan got their salaries suspended in February, North America received even a more-massive schedule, with reduced production and bonuses cuts among the main programs.

"We’ve taken responsible, step-by-step actions to address this issue in recent months, and we hope the new measures will help us adjust while protecting jobs,” said in February Jim Wiseman, vice president of external affairs for Toyota Motor Engineering & Manufacturing North America (TEMA). "This philosophy of shared sacrifice is the best approach for us, and hopefully will make us a stronger company in the long term."
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About the author: Bogdan Popa
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Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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