If you were living back in the beginning of the century (last century, that is), you might have heard of the cultural movement which would become known as Dada. In essence an antiwar movement, the current would soon become not an art, but an anti-art.
You might wonder what does Dada have to do with Ken Block's latest Gymkhana clip. Well, it is the only reasonable explanation we could find to match the visual mayhem which goes on in this 6.40 minutes long clip.
If you have the patience and the stomach to see the clip through, you will find that Block mixed his regular Gymkhana clips with an assault of product placement tricks (for his own DC Shoes products), B-class movie special effects and at times pointless images...Why?
"The following is a remixed product advertisement. You are going to be bombarded with all-new product followed by the most random visual eye-candy you can imagine," Block's video begins to explain.
We are not going to pull a movie critic stunt on this clip. Really, it's pointless. We will only tell how Tristan Tzara, one of the founders of the Dada movement, saw poetry-making:
"And here you are a writer, infinitely original and endowed with a sensibility that is charming though beyond the understanding of the vulgar."
A bit like the method used by Block, wouldn't you say? Only with images...
You might wonder what does Dada have to do with Ken Block's latest Gymkhana clip. Well, it is the only reasonable explanation we could find to match the visual mayhem which goes on in this 6.40 minutes long clip.
If you have the patience and the stomach to see the clip through, you will find that Block mixed his regular Gymkhana clips with an assault of product placement tricks (for his own DC Shoes products), B-class movie special effects and at times pointless images...Why?
"The following is a remixed product advertisement. You are going to be bombarded with all-new product followed by the most random visual eye-candy you can imagine," Block's video begins to explain.
We are not going to pull a movie critic stunt on this clip. Really, it's pointless. We will only tell how Tristan Tzara, one of the founders of the Dada movement, saw poetry-making:
- take a newspaper
- take a pair of scissors
- choose an article as long as you are planning to make your poem.
- cut out the article
- cut out each of the words that make up this article and put them in a bag
- shake the bag gently
- take out the scraps one after the other in the order in which they left the bag
- copy conscientiously. And then...
"And here you are a writer, infinitely original and endowed with a sensibility that is charming though beyond the understanding of the vulgar."
A bit like the method used by Block, wouldn't you say? Only with images...