GM to Supply Cars for Seoul G20 Summit

What better way for a global carmaker to advertise its products than to be on the front pages of newspapers as the one which provided the cars for a high-profile meeting? Probably none, at this is exactly what GM had in mind when it managed to get its cars to become official vehicles of the G20 summit which will take place two weeks from now, on November 11 and 12, in South Korea’s capital, Seoul.

The carmaker will be supplying 10 battery electric vehicles (BEVs) for the officials attending the meeting. The ten vehicles are Chevrolet Cruze (three) and seven GM Daewoo Lacetti Premieres.

“The Seoul G20 Summit is a historic and meaningful event for the entire nation. We are pleased to be providing a demonstration fleet of battery electric vehicles for such a critical gathering,” said Mike Arcamone, GM Daewoo CEO.

“This will serve as a great opportunity for GM and GM Daewoo to exhibit our green technology leadership to leaders from around the world by introducing our blueprint for a cleaner, greener future for the automotive industry.”

Both types of vehicles are equipped with a 31-kWh battery that generates a maximum power of 201 hp. GM will take advantage of the summit to test them, and will do so by monitoring to see what is the real-world range achievable by this type of vehicles.

The summit will also be the perfect medium for GM to test consumer interest in electric vehicles and how they will be received by the consumers on the public roads.