In a way, the automaker’s decision is very coherent and sensible. Ram sold more workhorses than General Motors in the second quarter of the year while the Ford F-Series line finished the quarter in third place. These results present a huge chance for the half-ton Silverado and Sierra, which moved 117,275 and 53,640 examples, respectively, from April through June 2021.
We also have to remember that GM prepares to launch the mid-cycle refresh of the Silverado 1500 and Sierra 1500, and the latter is getting a lot more chips due to Super Cruise semi-autonomous driving tech. As for the former, the ZR2 will be introduced as the more capable sibling of the LT Trail Boss.
Turning our attention to the Bolt EV and Bolt EUV, the all-electric hatchbacks moved 11,263 units in the second quarter compared to 2,498 units in the same period last year. That’s a 350.9-percent improvement, which seems extremely impressive at first glance, but it’s not good enough.
Tesla, the Palo Alto-based automaker that’s notorious for quality issues, delivered 199,360 units of the Model 3 and Model Y worldwide in the same time frame. As far as North America is concerned, the extended-range Model 3 and Model Y are currently listed with January 2022 delivery dates.
As far as legacy automakers go, the biggest of the Big Three still can’t hold a candle to Elon Musk’s company. Adding insult to injury, General Motors will spend $11,650 for each of the 68,667 recalled Chevrolet Bolt electric vehicles. Of the $1.3 billion that GM set aside for warranty recall costs in the second quarter of 2021, $800 million will be going toward the Bolt.