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GM Posts Mixed December Sales Numbers

After almost a full year of hardship, it would appear American manufacturer GM begins to get back on track, despite the fact that currently there is no government scheme in place to help it boost sales. In all, GM sold 160,996 vehicles in the US in the last month of 2009, representing a whooping 50 percent increase over November. But this is only on the retail side of the market. Adding the fleet sales managed in December, as well as the sale of non-core brands, GM sold a total of 208,511 vehicles in December, 6 percent down from 2008...
"The fact that our retail market share has increased two full points from the third to fourth quarters demonstrates that we are strengthening our brands,” Susan Docherty, GM vice president, US sales said in a release. “We are delivering a healthier sales mix and earning consumer confidence through our launch vehicles such as Chevy Equinox and Camaro, Buick LaCrosse, GMC Terrain and Cadillac SRX.

The year 2009 was a watershed year for us in many ways. From our dealer restructuring to our focus on Chevrolet, Cadillac, Buick and GMC, we have made the difficult but necessary decisions to position our new company for success,” Docherty added. “We’re looking forward to 2010 as a year when the economy continues a modest recovery, industry sales begin to improve and our outstanding new products build additional sales momentum.”

The total number of vehicles sold by GM in 2009 amounted to 2,084,492 vehicles, a painful drop of 30 percent compared with 2008.

The year-over-year comparison reflects a 38 percent reduction in fleet, reduced overall incentive spending and the orderly wind-down of the Pontiac and Saturn brands,” Docherty said. “Our sell-down of Pontiac and Saturn inventory is 10 months ahead of schedule and we only have about 1,700 vehicles left – 800 Pontiacs and 900 Saturns. This shows real progress in our action plans.


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