GM Offering Free Insurance Upon Purchase in Oregon and Washington

Those in the market to buy a new GM vehicle in Oregon or Washington are going to be in for a big surprise until September, as the carmaker has introduced a pilot program that offers one-year free insurance. Everybody who buys a vehicle in the two states is eligible, with the exception of fleet customers.

The offer is available on new 2010, 2011 or 2012 Chevrolet, Buick, GMC or Cadillac cars, trucks or crossovers, and is meant to impress customers and simplify the ownership process. The auto insurance includes both liability and physical damage coverage and the exceeds requirements that are in place in the two states.

"We want to give residents of Oregon and Washington another reason to discover Chevrolet, Buick, GMC and Cadillac vehicles," said Chris Perry, U.S. vice president of General Motors Marketing. "We have new products like the Chevrolet Cruze, Buick Regal, GMC Terrain and Cadillac CTS Coupe that are now even more appealing with a year's worth of insurance."

The insurance is offered at no additional cost by MetLife Auto & Home, but you’ll have to hurry, as the offer is only valid until September 6th, 2011. The two states are meant to be a sort of pilot to determine if consumers will indeed see added appeal.

"This offer enhances the vehicle's value proposition because our policy is considered one of the most comprehensive in the industry," said Bill Moore, president of MetLife Auto & Home. "Our new car replacement feature is a benefit not found in most auto policies."

Complete details and limitations are available at these brand-specific websites: www.chevyinsurancebreak.com, www.buickinsuranceoffer.com, www.gmcinsuranceoffer.com and www.cadillac.com/insuranceoffer.com.