A promising appointment, some might say, as most of the executives who have served in this position did so only briefly, before moving on to more important roles within the GM main corporation.
“Recent leaders such as Mark Reuss and Alan Batey have set a very high benchmark in dedication to the people and products that define the famous Holden brand - and Mike will be no exception,” GM international operations president Tim Lee said according to just-auto.com.
“Coupled with an absolute passion for cars, Mike brings rare experience across almost every area of the automotive business including manufacturing, product development and senior management roles in GM’s international operations, marketing, sales and aftersales including the then newly formed e-Business group."
Devereux is a 26 years GM veteran, holding position in the organization's branches in Canada, the US and the Middle East. He started as an engineering co-op student at the St Catharines Engine and Foundry Complex in 1984 and moved on to become launch manager for the 2000 Cadillac DeVille. He most recently was responsible for GM operations in the Middle East.
“Mike’s most recent outstanding work in the Middle East, which has traditionally been an important export market for Holden, makes him a strong advocate for his new home and the historical brand even before he steps on Australian soil,” Lee concluded.
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