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Geneva 2011: Kia Picanto

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Kia revealed its new Picanto citycar to the global market at the 2011 Geneva Motor Show today. The A-segment car is known as the Kia Morning in the home market and the Picanto in export markets, including much of Europe.

"Our new Kia Picanto is now a small car, grown-up,"
comments Soon-Nam Lee, Director of Overseas Marketing, Kia Motors Corporation. "It is such a complete car, such a high quality package, offering numerous premium features and multiple trim choices, that it will raise the fundamental perception of A-segment models to a higher level.”

Unlike the previous generation model which is available exclusively as a five-door hatchback, the new Picanto will be offered in both 5-door and 3-door variants. The engine range will comprise of 1.0 and 1.2-liter gasoline engines, while Kia will also offer LPG, bi-fuel and flex-fuel versions.

Projection-style headlamps and LED rear lamps will be available, together with a choice of steel or alloy wheels in sizes up to 15 inches, thus bringing a touch of sophistication to the exterior appearance.

"We anticipate that global demand for A-segment cars will be in the region of 2.4-million units annually over the next six years and we are confident that new Picanto will enable us to capture a larger share of this market. The first generation Kia Picanto marked our debut in the A-segment in 2004 and went on to achieve more than 1.1 million sales globally over the following seven years, with sales in the UK totaling 77,810. I am sure that this new small Kia will become even more popular than the current vehicle," adds Mr Lee.
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About the author: Mihnea Radu
Mihnea Radu profile photo

Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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