General Motors Trademarks Chevelle Name

Rumors that General Motors could resurrect the famous Chevelle name on a new vehicle have been around for a while now, and the latest news coming from GM Authority says this might actually happen.
1969 Chevrolet Chevelle 1 photo
Photo: General Motors
According to our source, GM has applied for the Chevelle trademark late last year, filing it under the "Exterior badges for vehicles" category of Good and Services. The application is not yet finalized, now being published for opposition under the "Non-Final Action - Mailed" status.

Applying for the Chevelle trademark doesn't necessarily mean that we'll get to see a Chevy bearing the legendary name, but rumors suggest that it could be either a Chevrolet SS replacement or a new performance coupe bigger than the Camaro.

The Chevrolet Chevelle was build between 1964 and 1977 as a mid-size vehicle in several body styles. The 1970 7.4-liter Big-Block V8-powered Chevelle SS is widely known as one of the most powerful musclecars ever built.

Story via GM Authority
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About the author: Ciprian Florea
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Ask Ciprian about cars and he'll reveal an obsession with classics and an annoyance with modern design cues. Read his articles and you'll understand why his ideal SUV is the 1969 Chevrolet K5 Blazer.
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