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Ford SYNC Promoted During Champions League Finals

The finals of the 2013 Champions League will play out tomorrow between Borussia Dortmund and Bayern Munchen, but we're more excited about the crazy commercials Ford has lined up for you to watch during the breaks.
Ford Kuga 1 photo
This one, designed to promote the SYNC system, shows a man jumping onto a flight of stairs and landing on the stretcher put up by the emergency services he himself called for. The idea being that a quick responses is pretty much guaranteed.

SYNC has only been available on European Ford for about a year now, wit the introduction of the B-Max and Fiesta facelift.

"Voice recognition makes it easy to use. Just tell it to make calls hands-free, find and play your favorite music. With SYNC Services, you can get directions and they’ll be given to you turn-by-turn. That’s just for starters," Ford describes its system.

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