Ford Escort Sedan Looks Generic, But Skoda's Rapid Should Be Worried

The People's Republic of China growing ever hungrier for cars with each passing day. Some would call that a bobble, but automakers call it "opportunity". Ford thinks it knows what Chinese consumers want above all else, and its the Escort.
2014 Ford Escort 1 photo
Photo: Theophilus Chin
The name has been resuscitated from the pre-Focus era and has been intentionally designed to look a bit bland. The modern design and powerful lines of the Focus MkIII aren't needed in China. Instead, a new compact sedan has been designed and will enter production in a few years.

The Blue Oval says it's a "global" product, so that means if you're looking to pick up a spacious, boring sedan, this could very well be it. Theuphilus Chin rendered a production-worthy Escort without LEDs and fancy wheels.

He rightfully points out that it doesn't look like a real C-segment sedan. More like a B+ sedan, like the Skoda Rapid, SEAT Toledo and the old Nissan Tiida. There are indeed similarities from a conceptual point.

The Skoda Rapid, for example rides on an enlarged supermini compact shared with the Fabia and Polo. From what we hear, the Rapid uses front suspension from the Polo and rear suspension from the older Golf models. A similar parts rummaging strategy could be used by Ford to make a large, simple and cheap car.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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