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For Sale: HBC Aircraft With Lotus Sports Car Included

We've seen real estates and luxury watercrafts offered with free supercars, so it was time for the industry to up the game. Following a collaboration between Hawker Beechcraft Corporation (HBC) and Group Lotus, customers in the Europe, Middle East and Africa region who purchase an HBC aircraft between the European Business Aviation Convention and Exhibition (EBACE), which runs May 17-19, and June 30, will receive a Lotus sportscar.

Specifically Hawker customers will receive a Lotus Evora while Beechcraft King Air customers will receive a Lotus Elise.

HBC will be accompanying the Lotus Renault GP at a number of F1 Grand Prix events over the coming season, including appearances at races in Turkey, Monaco, Germany and Britain, to showcase its range of aircraft to key growth markets in private aviation.

in addition to that, Hawker aircraft will be featured at local airports throughout the race weekends, while prospects and clients will be treated to exclusive events within the Lotus Renault paddock.

Finally, technology development meetings between HBC and Lotus engineers will provide an opportunity for sharing expert knowledge and working together on unique technological initiatives.

“Lotus is a perfect partner for Hawker Beechcraft as we both share a long-standing tradition of providing products with ground-breaking design, technical innovation and exceptional quality and performance,”
said Shawn Vick, HBC executive vice president. “This strategic alliance represents an exciting and progressive step forward in both the aviation and motoring markets, allowing our engineers to share knowledge and expertise that will benefit both parties.”

“This sales promotion gives us the opportunity to create some excitement around our new alliance with Lotus,” Vick added. “We look forward to having customers experience the revolutionary craftsmanship through the ownership of both products.”
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