Fisker wants the PEAR to cost $29,900 before incentives. The cheapest Fisker Ocean is supposed to cost $37,999. However, the Ocean is 4.64 meters (182.7 inches) long, which already places it as a compact SUV by American standards. The PEAR would have to be a subcompact vehicle – the size of a Honda HR-V or a Hyundai Kona – not to cannibalize sales of its bigger brother. The price will be very competitive in this market segment.
The A-pillar seems to have an unusual round shape. If confirmed, that will make the windshield an even more complex component. As renderings allow, it has massive wheels, which may be a problem for its range. The PEAR should use LFP batteries to achieve its price goals.
Another interesting point about Fisker’s tweet is how many EVs it intends to produce at the new Foxconn factory after ramp-up. Although that is not precisely new – Fisker has been talking about 250,000 units at least since February – it’s a lot of EVs.
Tesla took two years to get there after introducing the Model 3 in July 2017. At its peak, the entry-level Tesla reached 80,000 units per quarter in Fremont. Nowadays, Tesla only discloses the production of the Model 3 and the Model Y and also counts what Giga Shanghai delivers, which makes it very hard to determine how many Model 3 units it produces in each factory.
Foxconn will have to hire a lot of people to make that happen. By buying Lordstown Motors, it got 400 employees. They will help it develop the FP28 architecture that will underpin the PEAR. Based on the MIH Open Platform, it should be one of the secrets for this EV to meet its target price.
#BusinessUpdate: We are excited to confirm the production location of our 2nd vehicle – #FiskerPEAR will be based on Fisker’s proprietary platform & assembled at Foxconn's manufacturing facility in Ohio, starting 2024. We expect to build approx 250,000 units a year post ramp up! pic.twitter.com/EWXyQtiorS— Fisker Inc. (@FiskerInc) May 12, 2022