Fisker Karma First Commercial

Given the fact that the Karma is, why not admit it, a revolutionary vehicle, one might have expected the first commercial for the vehicle to be at least as exciting. Those waiting for a jewel in advertising will be very disappointed though by how Fisker chose to let the world know about their car. We'll let you be the judge of that after seeing the video below.

Until then, we come back a bit on the Karma and remind you what it promises to do. First of all, the Karma is a plug-in hybrid electric vehicle (PHEV) with a sports car feel. Scheduled to be launched by the end of next year, the model promises to bring to the table a 80.5 km (50 miles) electric range and a total autonomy of 482 km (300 miles).

The Karma features a so called range extender, in fact a 2.0-liter turbocharged Direct Injection petrol engine. Working in conjunction with the electric motor, the engine is capable of providing a considerable range. When it comes down to engine performance, the Karma can reach 100 km/h (62 mph) in less than six seconds, with top speed rated at 201 km/h (125 mph).

The car will be built at Wilmington Assembly in 2012, when the plant is ready to accommodate production. Fisker finished the purchase of the facility from GM after paying the American carmaker $20 million.

Fisker said last time we heard from them it managed to secure 1,600 orders for the PHEV. This April, the Karma went in a 42 cities in 26 states tour to promote itself.