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Ferrari Expects Record 2012 Sales

Ferrari chairman Luca Cordero di Montezemolo has recently said that the Prancing Horse is currently following the schedule that will see it post record sales for this year. Thus, the Italian supercar maker seems to have found ways of overcoming the financial difficulties that are affecting Europe right now.
Ferrari 458 Spider 1 photo
And if we look at the figures, these tell a pretty story, as Ferrari sales have increased by 7 percent in the first six months of 2012, with the company managing to convince a total of 3,664 customers.

The leading force behind this were the V12 models, which saw their sales leap by 66 percent. As a consequence, the Prancing Horse’s operating profit jumped by 13 percent to EUR152 (USD191) million.

Another reason for Ferrari’s positive financial situation is the fact that the company has been pushing the development pedal hard. Last year, Ferrari introduced the FF, while this year it came up with the F12 Berlinetta and the California facelift.

Ferrari is also pushing ahead with F1 development, as the company is working on a turbocharged 1.6-liter V6 engine that will debut in the 2014 season, with unofficial sources indicating that the development of the powerplant costs the company between EUR40 ($50) and EUR 60 ($75) million.

Via: Automotive News

 
 
 
 
 

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