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Fab Designs Doesn't Help Tuning's Case by Making the S63 Coupé Uglier

Fab Design Ethon 5 photos
Photo: Fab Design
Fab Design EthonFab Design EthonFab Design EthonFab Design Ethon
There are cars that are simply begging to be tuned, and others that are happier when left alone. The Mercedes-AMG S63 Coupé is clearly one model that fits better into the latter category, and this effort from Fab Design does nothing to change that.
In its stock form, the S63 Coupé is a weird mix of elegance, power and a bit of disguised sportiness, all put together in near-perfect balance. Attempting to tune this car means tinkering with this fragile state of equilibrium, and when that is lost, the S63 Coupé becomes just another modified car like the rest of them. Once broken, the balance can’t be restored.

And yet, companies such as Fab Design want to try their hand at it, so after last year’s Esquire, here comes the Ethon. Painted in stark contrast with the black finish of the previous model, the Ethon comes in glossy white paint, a feature that must have gained it a few orders from the Middle East just by itself.

The most striking - and also least inspired - modification is the new front bumper, which comes with a set of angular air vents that have absolutely nothing in common with any other part of the car’s design. They’re the ones giving the Ethon its personality - it’s just that it’s the kind of personality you’d like to stay away from.

The radiator grille comes with a few modifications of its own, as do the side skirts and the rear bumper and air diffuser. The 22-inch wheels are nice, and we’re told that the customer will get the chance to choose between two different designs, but the images only show one.

The package comes together with a power boost, taking the output of the 5.5-liter V8 engine from 585 hp to 630 hp and 678 lb-ft (918 Nm), which isn’t much, but it’s more than it needed. Thanks to its four-wheel-drive system, the standard S63 Coupé accelerated from 0 to 62 mph (100 km/h) in just 3.9 seconds, which was pretty impressive for a car this size (it weighs just over two tonnes). Fab Design doesn’t give any information on the gains in performance brought by the extra power, but we wouldn’t expect anything worth mentioning.

Since these packages don’t come for free, we really don’t see why anybody would want to ruin their stock S63 Coupé with these modifications, but it’s all a matter of taste in the end, and this is one field where everybody’s right and nobody’s wrong.
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About the author: Vlad Mitrache
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"Boy meets car, boy loves car, boy gets journalism degree and starts job writing and editing at a car magazine" - 5/5. (Vlad Mitrache if he was a movie)
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