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Dacia Duster Racks Up Over 1,000 UK Pre-Orders

In the 100 days or so since Dacia started taking orders for the Duster SUV in the UK, over 1,000 pre-orders have been made. Interestingly, buyers were not attracted just to the £8,995 entry price, since lots of people went for the top-spec Lauréate and 4x4 versions.
Dacia Duster 1 photo
Photo: Dacia
These order figures are impressive when you consider no buyer in the UK has been able to see or drive a right-hand-drive UK-specification car on British soil. Only left-hand-drive demonstration vehicles were available at the Goodwood Festival of Speed.

"We always knew Dacia had the potential to tap into a stagnant UK new car market," commented Dacia’s Marketing Director, Phil York. "Our Duster flagship is off to a great start even before we’ve received our first right-hand-drive shipment."
The Duster for the UK market will be assembled in India, a market where 20,000 orders have been racked up in three months.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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