Christmas Tree Scent Coming From Hyundai Veloster

Hyundai’s Canadian arm has decided to swap tradition for innovation for this year’s Christmas campaign. Instead of the usual scented car trees, the company is proposing a scented car for Christmas tree.
Hyundai Veloster Christmas Tree Freshener 1 photo
This is no show-off ad - Hyundai’s agency, Innocean Canada, came up with the idea and this will actually reach customers, who will receive a Veloster-shaped freshener.

Hyundai claims that the goodies comes complete with the new car smell, so you’ll certainly enjoy it. However, you wife and kids might not be so pleased by this. We approve this initiative and, since its greener to use plastic Christmas trees, see this as a solution to bring some novelty into the annual ritual of installing the tree.


Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories