Chevrolet Volt Fans Already Losing Interest in the PHEV

Could it be possible that the Chevrolet Volt is loosing it fans? The question comes after a study by CNW marketing revealed some concerning facts about the plug-in hybrid. Just when the manufacturer was revving up production for the Volt the study raised the flag suggesting that potential customers are quickly losing interest in the plug in hybrid vehicle. Rolled out last December the Chevy Volt is the first vehicle to test the electric propulsion market.

The car had faced head to head competition from Nissan’s pure Battery-electric Leaf. It's worth mentioning the fact that sales of the two vehicles have been mediocre, though manufacturers explain that it has more to do with limited supply than buyer demand. Thus, through the end of July the Chevrolet Volt had witnessed sales of about 3,200 units compared to 4,500 Nissan Leafs.

Both makers have begun increasing production with GM expecting sales of about 16,000 units sold for the year as a whole. The study made by CNW marketing revealed that the potential buyers GM is counting are quickly loosing interest in the Chevrolet Volt. Furthermore, in March, 21% of so caller Early Adapters said that they were “very likely” to consider buying a Volt, while 38.1% said they were “likely” to do the same, as related by The Detroit Bureau.

The figures dropped to 14.6% saying “very likely” in July and 31.1% ”likely.” Also, the reports showed that among EV enthusiasts, the combined number of those likely or very likely to consider the Chevy Volt dropped from 71% to 51% during the same four-month period.