Photo: California Environmental Protection Agency
With President Barack Obama’s CO2 cut plans recently announced, you almost feel like a change is going to come. And it’s coming fast if we were to take the plans the state of California has for the decades to come. They are serious about remaining USA’s leading state when it comes to encouraging the usage of environmentally friendly vehicles.
Ever since Arnold Schwarzenegger took over things reached a fast pace in terms of incentives and regulations alike. In fact, as a result of the state’s strong environmental movement, California has some of the most aggressive renewable energy goals in the United States, with a target for the state to obtain a third of its electricity from renewables by 2020.
It was only natural for the automotive industry to be touched by these plans eventually. Mary Nichols, the chairwoman of the California Air Resources Board, recently told Bloomberg that she was planning to implement new rules in the state that would eventually lead to a prohibition in the new car industry.
More precisely, Nichols hopes to lift California's zero-emission goal dramatically, with the requirement that all new vehicles sold within the state be almost or entirely emissions free by 2030. Yep, that’s about 15 years from now, which is not such a big time frame when it comes to big changes in the industry.
Sure, you may think that plans of that scale quite often fail to meet the deadline, but you should know Mary Nichols has been around for a while know. She’s the head of the California Air Resources Board since 2007, championing the state’s zero-emission-vehicle quotas and backing President Barack Obama’s national mandate to double average fuel economy to 55 miles per gallon by 2025.
It appears that Nichols has devoted her entire career to public and nonprofit service to advocating for the environment and public health. According to the source, she was chairwoman of the state air regulator once before, a generation ago, and cleaning up the famously smoggy Los Angeles skies is just one accomplishment in a four-decade career.
It was only natural for the automotive industry to be touched by these plans eventually. Mary Nichols, the chairwoman of the California Air Resources Board, recently told Bloomberg that she was planning to implement new rules in the state that would eventually lead to a prohibition in the new car industry.
More precisely, Nichols hopes to lift California's zero-emission goal dramatically, with the requirement that all new vehicles sold within the state be almost or entirely emissions free by 2030. Yep, that’s about 15 years from now, which is not such a big time frame when it comes to big changes in the industry.
Sure, you may think that plans of that scale quite often fail to meet the deadline, but you should know Mary Nichols has been around for a while know. She’s the head of the California Air Resources Board since 2007, championing the state’s zero-emission-vehicle quotas and backing President Barack Obama’s national mandate to double average fuel economy to 55 miles per gallon by 2025.
It appears that Nichols has devoted her entire career to public and nonprofit service to advocating for the environment and public health. According to the source, she was chairwoman of the state air regulator once before, a generation ago, and cleaning up the famously smoggy Los Angeles skies is just one accomplishment in a four-decade career.
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