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Cadillac Parade Sets World Record

The Orleans County Fair in Barton, Vermont, became the venue for a Guinness World Record yesterday, August 17th, as 298 Cadillacs from across the United States and Canada stretched for nearly a mile in a parade that was initially aimed at honoring a hometown hero.

Specifically, the parade was intended to pay homage Barton’s own Henry M. Leland, who founded Cadillac in 1902. Leland sold Cadillac to General Motors on July 29, 1909 for $4.5 million, but remained as an executive until 1917.

Alfred P. Sloan, longtime president and chair of General Motors, considered Leland to be "one of those mainly responsible for bringing the technique of interchangeable parts into automobile manufacturing."

The parade in question included vintage Cadillac cars through today’s CTS Coupe. The previous record of 102 Cadillacs on parade was set nine years ago, in Leimuiderbrug, the Netherlands.

“He was a unique individual. They called him the 'Master of Precision' because he had such high standards,”
said David Leland, great great nephew of Henry Leland and a resident of Shelbourne, Vermont. “It's nice to see him recognized like this.”

“Cadillac congratulates the residents of Barton and all of the Cadillac owners who participated in the parade for setting the world record in Henry Leland’s home town,”
said Cadillac Vice President of Marketing Don Butler. “The success of this event demonstrates that Cadillac still fuels the same passions that Henry Leland inspired in the brand.”
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