Photo: Buell
On November 1, the reborn Buell will come back into existence with the start of production of the Hammerhead 1190. But a new bike, and a new company, also need new ways of doing business, and this is where the Buellvana comes in.
Buellvana is how the company calls its new online reservation systems, the tool needed for customers to reserve one of their new bikes. It too, Buell just announced, will come online on November 1, allowing people to express interest in the Hammerhead.
We’re promised three simple steps to the bike of our dreams. The first is the reservation of a production slot, the second requires the confirmation of the selected configuration (which will be confirmed directly by the company when the production slot nears), and the third one making the payment and arranging local delivery.
“We have tested the Buellvana model over the last 3 years and it works flawlessly,” said in a statement Bill Melvin, CEO of Buell.
“Customers want an easy transaction and product delivered right to their community. Dealers want satisfied customers, a manufacturer that helps them solve issues, with an opportunity to maintain their profit margin. Buellvana achieves that and will be a model of the future for manufacturers.”
According to Buell, reserving a production slot costs only $25, and will also land you a Buell hat. On top of that, customers will have to add the cost of the motorcycle. There will be two of them, the Carbon Fiber Hammerhead 1190 priced at $18,995, and the Carbon Fiber 1190 SX which will sell from $17,995.
Both bikes will share the same hardware, meaning a 72-degree V-Twin engine capable of developing 185 horsepower and 101.6 ft-lbs of torque. At its lightest, the Hammerhead weighs under 200 kg, meaning 419 pounds and making the two-wheeler one solid proposition for people in the market for a new ride.
As said, the Buellvana will go live on the manufacturer’s website on November 1.
We’re promised three simple steps to the bike of our dreams. The first is the reservation of a production slot, the second requires the confirmation of the selected configuration (which will be confirmed directly by the company when the production slot nears), and the third one making the payment and arranging local delivery.
“We have tested the Buellvana model over the last 3 years and it works flawlessly,” said in a statement Bill Melvin, CEO of Buell.
“Customers want an easy transaction and product delivered right to their community. Dealers want satisfied customers, a manufacturer that helps them solve issues, with an opportunity to maintain their profit margin. Buellvana achieves that and will be a model of the future for manufacturers.”
According to Buell, reserving a production slot costs only $25, and will also land you a Buell hat. On top of that, customers will have to add the cost of the motorcycle. There will be two of them, the Carbon Fiber Hammerhead 1190 priced at $18,995, and the Carbon Fiber 1190 SX which will sell from $17,995.
Both bikes will share the same hardware, meaning a 72-degree V-Twin engine capable of developing 185 horsepower and 101.6 ft-lbs of torque. At its lightest, the Hammerhead weighs under 200 kg, meaning 419 pounds and making the two-wheeler one solid proposition for people in the market for a new ride.
As said, the Buellvana will go live on the manufacturer’s website on November 1.
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