BMW Sales Volumes for the First Quarter of 2013 Register a new Record

BMW F20 1 Series 1 photo
Photo: BMW
The BMW Group announced the overall sales figures for the global market. Things seem to be slowing down for the German company, exactly as they anticipated.
The total revenues added up to €17,546 million ($23,085 million), registering a 4.1 percent decrease, compared to last year's first quarter. However, these changes were expected, due to massive investments in new technologies, personnel expenses and challenging markets.

The profit margins went down by 4.5 percent to €2,039 million ($2,682 million) compared to last year's first months and still adding up to the second best result ever achieved, after the record breaking 2012.

Sales volumes set a new record for the first quarter, rising by 7 percent to 381,404 units and keeping the Bavarian brand on the number one spot for the premium segment worldwide. The best sellers were the X1, 3 Series, 5 Series and 7 Series, each remaining leaders in their own segments, worldwide.

Other models were also very successful. The 1 Series sales reached 53,906 units, 3 Series sales grew by 19.9% to 109,309 units, the 5 Series sales were also on the rise, adding up to 85,731 units (4.3 percent more than in 2012) and the 6 Series sales grew by 32.7% to 6,174 units.

MINI, on the other hand, registered an overall drop in sales of 3 percent. However, some models continued to gain some reasonable market ground. MINI Countryman sales rose by 7.1 percent (23,559 units) while the MINI Roadster sales more than doubled, reaching 2,288 units.

Overall, BMW remains positive about this year and is looking forward with great confidence, encouraged by the good results registered these first months.

“Despite the current weakness of car markets in Europe, the BMW Group has made a good start to the new financial year 2013. We achieved a new sales volume record for a first quarter. And despite high expenditure on new technologies and challenging market conditions worldwide, we managed to keep revenues and earnings at high levels," stated Norbert Reithofer, the Chairman of the Board of Management of BMW AG on Thursday in Munich.
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