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China is still rising and sales of luxury cars in the Asian country are growing continuously, even though other areas of the world are not so lucky, especially Europe, where sales are simply terrible.
The November numbers confirmed that China is and will remain, for a long time, one of the biggest markets for BMW. Up until now, from the beginning of the year, the German company sold 354,153 vehicles in the communist country, a growth of 19.7 percent compared to 2012.
Japan is also undergoing a similar process, sales going up 12.6 percent on a year-to-date basis, adding up to 56,675 units whilst South Korea is hard on its tail with 36,193 units, growing by 18 percent overall.
In Europe, things are looking a lot worse. The BMW Group sales at the end of November are almost the same as last year, reporting a 0.3 percent decrease with a total of 784,398 vehicles delivered. Even though overall more cars were sold, the lack of a sales increase says a lot about the old continent’s automotive industry.
“Strong global demand for our products once again drove sales to a new all-time high in November, despite already high figures for the previous year. Although conditions remain challenging in a number of European markets, in particular, we expect sales to continue to develop positively over the coming months,” said Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing BMW.
“Our target of record sales for 2013 is now within reach. We are well on course to remain the world’s number one manufacturer of premium vehicles once again in 2013,” he added.
Japan is also undergoing a similar process, sales going up 12.6 percent on a year-to-date basis, adding up to 56,675 units whilst South Korea is hard on its tail with 36,193 units, growing by 18 percent overall.
In Europe, things are looking a lot worse. The BMW Group sales at the end of November are almost the same as last year, reporting a 0.3 percent decrease with a total of 784,398 vehicles delivered. Even though overall more cars were sold, the lack of a sales increase says a lot about the old continent’s automotive industry.
“Strong global demand for our products once again drove sales to a new all-time high in November, despite already high figures for the previous year. Although conditions remain challenging in a number of European markets, in particular, we expect sales to continue to develop positively over the coming months,” said Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing BMW.
“Our target of record sales for 2013 is now within reach. We are well on course to remain the world’s number one manufacturer of premium vehicles once again in 2013,” he added.
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