Photo: sacarfan.co.za
It seems like the encouraging performance achieved this year by BMW in the sales department is causing them to strive for even more impressive performances. According to German magazine KFZ, the Bavarian giant wants to sell 2.8 million cars per year by 2020.
Sure, that might sound very ambitious but they aren't the only ones to aim so high. Audi and Mercedes seem to have similar thoughts. The Daimler company has reportedly set a bar of 2.6 million whilst the Inglostadt rivals aim a bit lower, at 2.4.
Whilst the other two German companies might have some issues reaching those targets, for BMW things certainly look possible. The Munich-based manufacturer has another mid-way target to achieve that is very close. They want to reach the 2 million bar by 2016 and, judging by the record-breaking numbers they post, we think they'll do it, easily.
Furthermore, the vast range of new cars that will hit the markets under the BMW name in the next years (cars such as the 1 Series GT, 2 Series, 4 Series Gran Coupe, X4 and the myriad of MINI models) will surely play its part. As for the other two, we'll just have to wait and see.
Whilst the other two German companies might have some issues reaching those targets, for BMW things certainly look possible. The Munich-based manufacturer has another mid-way target to achieve that is very close. They want to reach the 2 million bar by 2016 and, judging by the record-breaking numbers they post, we think they'll do it, easily.
Furthermore, the vast range of new cars that will hit the markets under the BMW name in the next years (cars such as the 1 Series GT, 2 Series, 4 Series Gran Coupe, X4 and the myriad of MINI models) will surely play its part. As for the other two, we'll just have to wait and see.
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