Photo: BMW
After opening BMW Group Junior Campuses in Munich, Berlin and Seoul, the Germans inaugurated their fourth such center in Moscow, Russia, with the help of Russian officials, in an attempt to help schools and families understand the risks of public roads.
As we all know, in Russia, child and pedestrian safety on the roads is an issue. All of the dash cam videos we see published on Youtube daily stand testimony to how dangerous Russian roads are.
The campus has 300 square meters and is centrally located, inside the Artplay Complex and will host children between five to ten years of age, teaching them about the responsible behavior in traffic, through interactive workshops, in a playful way.
The whole concept was developed specifically for Russia with the help of various teachers and road safety experts and will be carried out by trained coaches.
Just to get a grasp of how bad the traffic safety is in the communist country, you should know that during the first six months of 2013, 10,364 people died on Russia's roads, 323 of them being children. With such numbers, the country led by Vladimir Putin became the number one European country in roadside victims.
The campus has 300 square meters and is centrally located, inside the Artplay Complex and will host children between five to ten years of age, teaching them about the responsible behavior in traffic, through interactive workshops, in a playful way.
The whole concept was developed specifically for Russia with the help of various teachers and road safety experts and will be carried out by trained coaches.
Just to get a grasp of how bad the traffic safety is in the communist country, you should know that during the first six months of 2013, 10,364 people died on Russia's roads, 323 of them being children. With such numbers, the country led by Vladimir Putin became the number one European country in roadside victims.
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