BMW Boss Harald Kruger to Leave the Company After 27 Years

Harald Kruger 1 photo
Photo: The Times
It’s a tough year for German carmakers Daimler and BMW as far as their leadership goes. After in May Daimler’s CEO Dieter Zetsche announced his decision to step down, it is now BMW’s turn to go through a similar process involving its chairman and CEO, Harald Krüger.
As per BMW, Krüger’s current term will soon come to an end, and the executive has announced his decision not to seek another term in office.

Krüger was appointed chairman of the board of the German company in 2015, replacing Norbert Reithofer.
The executive joined the Bavarian company in 1992, taking a job in BMW’s production division. He helped build the BMW facility in Spartanburg, South Carolina as project engineer from 1995 to 1997.

At the turn of the millennium, he was appointed head of production strategies and moved on three years later to lead the BMW plant Hams Hall.

It was only in 2008 that he was appointed member of the board in charge with human resources, and became the youngest person in the select group at that time (he was 43 years old). Four years later, he took over the destiny of the group’s main brands.

As CEO, Krüger was instrumental in the development of BMW’s current strategy, NUMBER ONE > NEXT.

The executive did not say what exactly he plans on doing next, citing only new “professional endeavors.“

“The BMW Group has been my professional home for more than 27 years. After more than ten years in the Board of Management, more than four of which as the CEO of the BMW Group, I would like to pursue new professional endeavours and leverage my diverse international experience for new projects and ventures,” he said in a statement.

BMW did not announce the name of its new CEO, with a meeting to find a successor planned for next month.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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