Hello there Audi and comics fans, and welcome to the video that might ruin both of them at the same time for you. Every last positive thing I had left to say about the new Q7 has been sucked dry by this ham-fisted attempt at making a commercial.
By now, you all know that comic-based movies have hit rock-bottom. Each one is a 2-hour long barrage of product placement and teasers for the next two movies that will contain even more teasers... except Deadpool, that thing was awesome (we heart you Ryan Reynolds).
Anyway, here's the latest commercial from Audi and it's for the Q7, an otherwise practical but slightly boring SUV. Stealing CGI footage directly from Captain America: Civic War, the ad shows him and Black Panther chasing Bucky Barnes (the Winter Soldier) through a tunnel. Amidst all the boring gray Audis, a family in a red Audi gets caught up in the action.
Here is everything we think is wrong with this commercial and/or the movie:
1. Mother and father look like they are brothers
2. An Audi SUV with police lights. Really?
3. The SQ7 has a TDI engine
4. One kid is ginger, unlike any of his parents
5. She is driving, and he gives a fudge about what his father-in-law likes on Facebook
6. Unrealistic running footage
7. Bad joke at the end
After so many years of seeing Audis in superhero movies, we are beginning to wonder what the parties involved have to gain from this unnatural partnership. Captain America gets associated with the TDI people, while Audi takes center stage in a movie most adults who buy their cars will avoid.
It takes a lot of effort to make a comic book. Most of the stories you know took several decades to become famous enough that Hollywood started paying attention. Likewise, Audi probably invested a good couple of billion into making the all-new Q7. But just like beans and cheese.
Anyway, here's the latest commercial from Audi and it's for the Q7, an otherwise practical but slightly boring SUV. Stealing CGI footage directly from Captain America: Civic War, the ad shows him and Black Panther chasing Bucky Barnes (the Winter Soldier) through a tunnel. Amidst all the boring gray Audis, a family in a red Audi gets caught up in the action.
Here is everything we think is wrong with this commercial and/or the movie:
1. Mother and father look like they are brothers
2. An Audi SUV with police lights. Really?
3. The SQ7 has a TDI engine
4. One kid is ginger, unlike any of his parents
5. She is driving, and he gives a fudge about what his father-in-law likes on Facebook
6. Unrealistic running footage
7. Bad joke at the end
After so many years of seeing Audis in superhero movies, we are beginning to wonder what the parties involved have to gain from this unnatural partnership. Captain America gets associated with the TDI people, while Audi takes center stage in a movie most adults who buy their cars will avoid.
It takes a lot of effort to make a comic book. Most of the stories you know took several decades to become famous enough that Hollywood started paying attention. Likewise, Audi probably invested a good couple of billion into making the all-new Q7. But just like beans and cheese.