Photo: S. Baldauf / R. Kah
Owned by Aston Martin since 1947, Lagonda was never a full-on automaker. From 1906 to 1990, the boutique British manufacturer sold around 25,000 vehicles. That’s it! Compared to Bugatti’s limited but gorgeous machines, Lagondas look like dump trucks.
I am weirdly attracted by the 1976 - 1989 Aston Martin Lagonda, buy do you know how bad this thing sold? In total, Aston Martin produced 645 units of the four-door grand tourer because few people desired such a weird-looking and unreliable luxury car. What does all this have to do with the Aston Martin Lagonda Taraf?
Well, mostly everything. If you don’t look at the Taraf straight in the face, then you’ll be utmost disappointed by the hideously proportioned and embellished exterior design. C’mon Aston, what the hell happened?
When Aston Martin debuted the Lagonda Taraf in Dubai back in November 2014, the company told that it “will be offered exclusively in the Middle East, as a result of specific market demand.” Ha ha, what a joke! Although only 200 units will ever be manufactured, it seems like the Middle East has finer taste than Aston Martin has to offer.
Alas, the Aston Martin Taraf Lagonda made an appearance at the Geneva Motor Show because of something we’ve suspected for a long time now. CEO Andy Palmer declared that the fugly Taraf “is now available to clients in EU legislation-compliant Continental Europe, the United Kingdom and South Africa, with the Lagonda Taraf now re-engineered to be available in either left or right-hand drive.”
Care to guess how did this change of heart happened? You've guessed it: nobody wants to buy a Taraf.
Well, mostly everything. If you don’t look at the Taraf straight in the face, then you’ll be utmost disappointed by the hideously proportioned and embellished exterior design. C’mon Aston, what the hell happened?
Maybe the designer penned this car with an Etch A Sketch or has bad eyesight, LOL
Regarding the interior, oh deary us... somebody can’t let go of the 2004 Aston Martin DB9’s cabin design, that’s for sure. It’s a huge disappointment this Lagonda Taraf, especially when compared to the jaw-dropping Vulcan and Vantage GT3. But there’s an even bigger problem that must be told.When Aston Martin debuted the Lagonda Taraf in Dubai back in November 2014, the company told that it “will be offered exclusively in the Middle East, as a result of specific market demand.” Ha ha, what a joke! Although only 200 units will ever be manufactured, it seems like the Middle East has finer taste than Aston Martin has to offer.
Alas, the Aston Martin Taraf Lagonda made an appearance at the Geneva Motor Show because of something we’ve suspected for a long time now. CEO Andy Palmer declared that the fugly Taraf “is now available to clients in EU legislation-compliant Continental Europe, the United Kingdom and South Africa, with the Lagonda Taraf now re-engineered to be available in either left or right-hand drive.”
Care to guess how did this change of heart happened? You've guessed it: nobody wants to buy a Taraf.
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