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Apple's Head of Electric Car Project Will Reportedly Leave the Company

Apple Headquarters in Cupertino 1 photo
Photo: Joe Ravi/Wikipedia license CC-BY-SA 3.0
Steve Zadesky, Apple's Vice-President of Design and believed leader of the company's secret electric vehicle project, is reportedly leaving the company.
Zadesky has been with the Cupertino giant for 16 years, and reports have him at the helm of the electric car project for the last two years. According to The Wall Street Journal, Zadesky informed his colleagues of his upcoming departure motivated by personal reasons, but he still works for the American company.

Over the years, Steve Zadesky has had his name on several US patents and documents, including the one for Liquid Metal, a special malleable alloy which Apple owns the exclusive rights to, Macrumors informs.

However, the departure of such an employee from Apple will undoubtedly bring setbacks for the Cupertino giant on several fields, including their supposed electric car project. The company has not confirmed its work on such a design, but industry analysts estimate Apple could launch a car in 2020. Rumors announce the future Apple vehicle is electric, but other reports show the possibility of developing an autonomous vehicle. Who knows, maybe Apple is doing both under the same roof.

Even without official confirmation from Apple about a current car-related project, it is safe to say the company is up to something in the automotive field. After all, Apple has been headhunting engineers from General Motors, Ford, Tesla, A123 Systems, Samsung, Nvidia, and others.

Since A123 Systems is a supplier of batteries for electric vehicles, and Nvidia has developed technology for autonomous cars, it is obvious that Apple has some plans in both directions.

When we look at the recruitment of employees from carmakers, one can only connect the dots and make an estimate of what the alleged "Project Titan" is about. Apple made everyone's guessing work even easier when it registered the domains apple.car, apple.cars, and apple.auto.

The company has serious money on its hands and has historically reshaped some industries along its existence, so there's a significant chance Apple has a few ideas on changing cars with the Project Titan in the same way it changed the world of cell phones when it introduced the iPhone.
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About the author: Sebastian Toma
Sebastian Toma profile photo

Sebastian's love for cars began at a young age. Little did he know that a career would emerge from this passion (and that it would not, sadly, involve being a professional racecar driver). In over fourteen years, he got behind the wheel of several hundred vehicles and in the offices of the most important car publications in his homeland.
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