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Alta Motors Makes the First Delivery

Alta Motors have delivered their first electric motorcycle to a customer, and this is a moment that was so long-awaited over the past several years.
Alta Motors RedShift MX 5 photos
Photo: Alta Motors
Alta Motors RedShift MXAlta Motors RedShift MXAlta Motors RedShift MXAlta Motors RedShift MX
It's been quite a long time since we used to mention the name of electric motorcycle maker BRD. Usually, all the news were centered on delays and the postponing of the moment when the RedShift machines would roll off the assembly line, but things are now different.

Even though no additional info as to how the production will continue have been offered, we can expect Alta Motors to start pushing bikes more frequently and increasing the competition this segment so direly needs.

The first-ever RedShift MX was delivered to BMW Motorcycles of San Francisco, and was bought by the owners of Suspension Performance of Mountain View, California.

Mostly made in-house, the Alta Motors RedShift bikes are already winning races

One of the reasons for the slow advance Alta Motors made all these years is the fact that the bike is made in-house almost entirely. Marc Fenigstein, co-founder and CEO of Alta Motors, describes it as "not being put together from off-the-shelf motors and electronics from automotive, bicycle, industrial or even aerospace applications. This electric motorcycle is a clean sheet, proprietary design. Every part was created, tuned and tested for pure performance on-road and off."

Such an undertaking takes a lot of financial resources and time, so the delays are, in a way, understandable. Above all, the nicest thing is seeing the first machine being sold, and kicking off a new era for the former BRD company.

Alta Motors will also sell a supermoto version of the RedShift, and this particular model promises to be even more spectacular on the road. Starting off from last on the grid at the IMS Sacramento round of the Supermoto USA series on November 6-8, the RedShift SM won the race with Alta Motors' technician and pro racer Kevin Butler.

In its debut race, the RedShift SM thus became the first unmodified, production electric motorcycle to beat its gas-powered siblings, Alta informs us. The RedShift comes with a $15,000 price tag and its performance sets it in the 250cc class, with the provision that the peak torque is available right off idle.
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