Top speed has been raised to 255 km/h (158 mph), representing an increase of 8 km/h (5 mph) over standard. The tuner is also happy to lower the Ateca with a set of springs that enhance driving performance. For that extra bit of visual drama, the 20-inch ABT Sport GR alloy wheels do the trick nicely.
ABT Sportsline hasn’t tinkered with the rest of the vehicle, leaving the seven-speed DSG transmission and 4Drive all-wheel-drive system as they came out of the factory. But given time and depending on demand, we’re certain that more extreme products will come out of Kempten, Germany.
Including value-added tax, the Cupra Ateca starts at 42,850 euros in Germany. A lot of money for a compact crossover that isn’t even premium, but given the Volkswagen Golf R oily bits, we guess that SEAT did well as far as value for money is concerned.
For reference, the Golf R comes in at 43,200 euros for the hatchback, making it more expensive than the Cupra. Even in comparison to the Audi SQ5 and Porsche Macan S, the Ateca makes a lot of sense from a financial standpoint.
There’s not much else like this thing in the segment, but the challenge ahead of Cupra is the badge. While SEAT fans are aware what Cupra stands for, the general public might need further convincing that SEAT has taken performance seriously.