Photo: TheSketchMonkey/YouTube screenshot
Ford is known for making cars that stand out thanks to their design. But one YouTube artist believes they could have done a better job with the 2022 Maverick pickup.
Marouane Bembli designed consumer electronics for a company in Hong Kong. And later, he moved to Italy to study cars. His job isn't to shape Audis or Lamborghinis, but to disagree with automakers... and make YouTube content.
Sometimes, the content is a little forced, but we do agree that the Maverick pickup could have been better-looking. "Must try harder" is what's written on its report card. So let's see what can be done. According to TheSketchMonkey, it all has to do with the ratio of the front-end features.
More specifically, the headlights are too big in relation to the rest of the body, and this either makes the vehicle look cheap or outdated. Many manufacturers now split the headlights and have a super-narrow band of LEDs at the top, which deals with this design problem. But maybe Ford thought the market was saturated with this type of look.
The YouTuber instead tries to massage the existing features of the Maverick. It's all about ratios or percentages, and it's quite entertaining to see this being done by eye. When's the last time you looked at your car and thought the headlights would be better if 10% smaller?
The rear also gets a mild digital redesign, which slims down the taillights and adds crispness. Just to make it clear, the artist doesn't hate Ford's work, as he compares it to his favorite truck of the 1990s, a Ranger. It's all about simplicity and dependability, not having the latest car features.
This may be a tinfoil hat idea, but what if Ford didn't want the Maverick to look good? As a pickup, it's supposed to compete at the bottom of the market. But it could take customers from the Ranger, and that's a no-no. Thus, the baby truck only has one body style, a couple of engine choices, and not many cool options. If successful, the project is sure to get more funding.
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