2020 Ford Puma Priced In the UK, It’s Not Cheap

At £20,070 on-the-road in the United Kingdom, the Puma is clearly more expensive than the EcoSport. The thing is, a subcompact crossover at that price point costs a lot more than segment rivals such as the Hyundai Kona.
2020 Ford Puma 35 photos
Photo: Ford
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But wait, there’s more! Kia has the Sportage to duke it out in the compact segment, and at £20,670, it’s just a few hundred pounds more than the Puma. Pricing will rise to £27,340 according to, which highlights that the Romanian crossover comes exclusively with the 1.0-liter EcoBoost.

The three-cylinder engine packs 123 or 153 brake horsepower, and the latter features mild hybridization for additional performance and frugality. The ST-Line X First Editon comes exclusively with the range-topping powertrain. Other than the Titanium trim level, the 123-bhp EcoBoost features a mild-hybrid system that reduces the CO2 output from 103 to 96 grams per kilometer.

With the exception of the name, the Puma we have these days is a fairly different breed from the coupe that Ford of Europe used to sell back in the ‘90s. Right off the bat, the designers and bean counters knew that the Puma had to one-up the EcoSport, hence the better styling and interior appointments.

30 millimeters higher than the Fiesta on which it’s based, the B-segment crossover also differentiates itself from the Fiesta Active through the trunk’s volume. 456 liters are more than the Focus at 370 liters, which goes to show that packaging is on the essence here. The lower load box is the secret to this space, providing 80 liters and a removable plug at the bottom of the vehicle’s rear structure.

Getting creative with the Puma is easy, and chief engineer Norbert Steffens makes a case for a golf club bag stored vertically in the trunk. The 48-volt electrical system, however, is the strongest point of the vehicle thanks to the 11.5-kW integrated starter/generator.

Ford calls this the BISG, and the system connects to the engine with the help of a belt. The purpose of the BISG is to harvest energy during coasting and braking, but under acceleration, the motor assists the EcoBoost to mitigate turbo lag. As if that wasn’t enough, the three-cylinder engine can run on two cylinders to improve fuel efficiency.
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About the author: Mircea Panait
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After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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