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2014 Buick LaCrosse Gets Ultra Luxury Interior Package

By further increasing the appeal of the LaCrosse, Buick hopes that its mid-size luxury sedan will continue to sell in the high 50,000s Stateside. But with acerb competition coming from the likes of Lincoln (MKS), Lexus (ES 350), Acura (TL) and Volvo (S60), will a pink-themed interior option suffice in keeping the LaCrosse competitive?
2014 Buick LaCrosse kitted with Ultra Luxury Interior Package 6 photos
Photo: Buick
2014 Buick LaCrosse kitted with Ultra Luxury Interior Package2014 Buick LaCrosse kitted with Ultra Luxury Interior Package2014 Buick LaCrosse kitted with Ultra Luxury Interior Package2014 Buick LaCrosse kitted with Ultra Luxury Interior Package2014 Buick LaCrosse kitted with Ultra Luxury Interior Package
Buick says that the cabin is designed "with you in mind", so what does the Ultra Luxury Interior Package offer in order to increase interior comfort and perceived quality?

The GM subsidiary boasts that the "LaCrosse is the only sedan in its class with the combination of sangria and ebony colors – a color palette seen across multiple luxury-goods industries." Featuring front and rear seats upholstered in soft touch semi-aniline leather, the premium material is dyed a deep sangria color. Seating aside, the center console and door armrests are also wrapped in this "ultra luxury" type of leather.

"It's an intense, yet calming color perfectly suited for interiors, especially where a play on light, space and surface gives the feeling of movement. We've seen this color combination gather traction since Pantone announced Radiant Orchid as its Color of the Year for 2014," said Fiona Coleman, Global Head of Color at WGSN Fashion Trend Forecasting & Analytics.

Complemented by ebony-colored accents like the sueded headliner and door pillars, the Ultra Luxury Interior Package further raises the appeal of the 2014 Buick LaCrosse with authentic Shadow Tamo Ash wood trim on the doors, dash and center console. The deeply grained Tamo Ash is a high-grade species of wood that's often used in musical instruments.

"With this exclusive combination of premium materials and color execution, we are extending Buick's distinction in interior design," said Ven Lai, Buick lead creative designer for color and trim.

According to Buick, this $2,495 package is an optional extra on the LaCrosse Leather (1SL), Premium I (1SP) and Premium II (1SR) models equipped with the 3.6-liter V6 VVT mill. This powerplant features Spark-Ignition Direct-Injection (SIDI) and it's rated at 304 horsepower and 264 lb-ft (358 Nm) of torque.
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About the author: Mircea Panait
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After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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