2013 Chevrolet Malibu Gets Price Cut to Stay Competitive

In order to stay competitive in the mid-sized sedan segment, especially against the Toyota Camry, Chevrolet decided to lower the MSRP on its Malibu LS to $21,995 (excluding $810 destination fee).
Chevrolet Malibu 1 photo
Photo: GM
The $345 cut makes the entry-level Malibu cheaper that the Toyota Camry, which starts at $22,235 (plus $795 shipping fee), and reports say that General Motors is hoping to attract more online shoppers this way.

“We did it in order to try to generate more potential traffic on the car both on the websites as well as dealers but I can’t tell you that January itself was a big change just because of that. It recognizes the competitivness of the segment and ensures that we remain on the shopping list”, said Russ Clark, Malibu’s marketing director, according to Detroit News.

Reports also say that Chevrolet is planning some design changes for the Malibu, including a roomier back seat. The improvements are to be introduced in third quarter this year.
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About the author: Ciprian Florea
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Ask Ciprian about cars and he'll reveal an obsession with classics and an annoyance with modern design cues. Read his articles and you'll understand why his ideal SUV is the 1969 Chevrolet K5 Blazer.
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