2013 Cadillac ATS Styling Explained: Enhances Performance

We like so the new ATS, ever since we first laid eyes on it last year, that we’d be really sorry to find out it flops on the market. While we’re still not certain it’s got what it takes to defeat the mighty German saloons in its class, the styling is indeed unique and very American, but in a sort of “I went to Yale” way not “I like hotdogs”.
Today, GM released a video that details how the 2013 ATS’s lines were created not only to translate into modern proportions, but also to make it handle.

We just can’t wait for the ATS to go on sale later this year. It will be available with a 200 hp 2.5-liter, a 2.0-liter turbo with 270 hp and the top-of-the-line 3.6 liter V6 making 318 hp.

“The primary function of the ATS is to be a driver’s car, fun to drive, nimble and quick,” said Bob Boniface, Cadillac exterior design director. “It has a great powertrain, great chassis, so we wanted the exterior design to reinforce that message. We worked very closely with Engineering to ensure our design met all of the performance metrics they had set out.”

“When you start a new program, a new architecture, it’s much different than re-skinning something else. The opportunity is both challenging and rewarding,” said Taki Karras, Cadillac ATS exterior design manager. “The ATS has a lot of gesture in the line work and that leads to the overall performance nature.”
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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