100 Years of Dodge Muscle and Wisdom

Grandpa doin' a burnout 1 photo
Photo: screenshot from YouTube
We've all been there, interrupted by annoying ads when we want to watch our favorite videos on YouTube. However, if all commercials were as cool as this one Dodge came up with for its 100th anniversary, the Internet would be a much better place for users and marketers alike.
Between 1900 and 1914, the company owned by brothers Horace and John Dodge went from being the world's largest supplier of auto parts to a highly succesful independent automobile manufacturer.

The Dodge brand we all know and love was practically born in 1914, when the first four-cylinder Model 30 was finished. Before the end of year, Dodge's Hamtramck plant turned out 249 such vehicles. The following year, no less than 45,000 Model 30s were built.

Fast-forward 100 years or so and the Dodge brand is still alive and kicking, going strong, churning out great vehicles like the 2015 Challenger and 2015 Charger, recently introduced at the New York International Auto Show.

In order to celebrate its first centennial, Dodge and the Richards Group advertising agency rounded up an impressively spry group of centenarians to shoot what's probably the best commercial of 2014 so far.

We don't want to spoil what's in store for you, so scroll down and press play. Big smiles guaranteed!

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About the author: Mircea Panait
Mircea Panait profile photo

After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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