Made in convertible guise in 1971, the car is one of just 17 to have been equipped that year with the 440 6-BBL (7.2-liter) engine. Equally important, it is one of just 12 with that particular engine, automatic transmission, and convertible body style.
But the engine and its rarity were not the only things that weighed heavily in the Cuda selling for this much. Beautifully preserved and restored, the bright red Plymouth with a black top and interior is mostly original. And it also comes with a host of effective extras, including billboard graphics, chrome trim all over, and chrome 5-spoke road wheels.
Until this January, the car was in possession of a man called Steven Juliano, described as a Mopar aficionado. He sold the car complete with the original broadcast sheet and an odometer that shows just 21,000 miles (34,000 km).
“Juliano’s strong passion for ensuring his cars were restored to the highest level of authenticity and correctness led him on a lifelong pursuit to find the rarest and most exclusive original and NOS parts and components,” the description of the car on the auction house’s lot read.
We are not being told who the new owner is or what his plans for the Cuda are, but don’t be surprised if it pops up once again on the open market, this time certainly targeting a jump over the $1 million threshold.