Designed by a team which was lead by a Hungarian named Miklos Kovacs, the Cee'd couldn't have looked more European. Still, it does keep a bit of an Asian flavor among those stealthy, clean lines. Sure, some people even go as far as to say that the side profile is a bit similar to the previous generation Mazda 3 or the Nissan Murano, while others can almost swear that the headlights remind them of the Mercedes-Benz S-Klasse more then they should.
From our point of view, this a simple, clean-designed compact, destined to appeal to as many average car-buyers as possible. On the plus side, it is a bit aggressive but it mostly has “friendly lines”, which shouldn't scare the family men (and women) away.
On the downside, apart from the taillights vertigo design when on, everything else is pretty much boring looking, with nothing in particular to give you some eye-candy. This is probably one of the reasons for its major appeal. It does nothing wrong, so it manages to integrate perfectly in the stereotypical European compact car choice.
As for the design details, we somehow got the idea that they look like blank spots, designed to wait peacefully for the facelift coming this autumn. Until then, the Cee'd's exterior design is pretty much like the epitome of blandness in the compact class, along with the Toyota “I'm falling asleep” Corolla. Even the VW Golf is more butch in this segment now.
Of course, on the whole, the Cee'd is as far from “ugly” as it is from “interesting”, and obviously the “bullet” gray color of our test car didn't make it more exciting. Continue reading
Hold on, Sir May B. Bach would like to say something...
You actually made me touch and most of all ... ahem... test drive a Korean car? Who do I think I am? Kim Jong-il? He wishes he had my fame and... ahem... fortune! I still can't believe this, I may need some time to... ahem... recuperate. My private spa in the Swiss Alps might be the perfect location for this. Too bad 122 scrawny horses can't even get you past a hilltop, nevermind... ahem... the Alps, so I know you can't follow me with this thing out there.
Read the full opinion and flame the editor →