As the qualifying football matches for the UEFA Euro 2016 tournament continue, the official sponsors of the long-awaited European event are starting to charge their guns. The auto sponsor of the European championship, Kia has recently unveiled the official mascot.
In case you’re not quite a fan, we’ll remind you that soccer is probably the most popular sports game in Europe. This makes the UEFA Euro 2016 one of the most-expected sport events on the good old continent. The EU championship will be held in France from June 10 to July 10, 2016 and the teams are currently playing the qualifying matches.
Hyundai loves soccer
Hyundai Motor Company seems to be the leading auto sponsor in soccer considering they were the same to back up this year’s FIFA World Cup, held in Brazil. The official auto sponsor of the 2016 Euro Championship is Kia, which is a subsidiary owned by the same South Korean giant, so everything is kept inside the family, sort of speak.
According to Kia, the half-boy, half-hero mascot, who has the magic power to fly around the globe and connect people through the power of football, will appear at key events for the UEFA Euro 2016 Tournament. It will meet football fans from around the globe and will be featured using a Kia Sportage, the best-selling CUV model in France.
The video they recently released rather looks like some weird cartoon of some sort, but we figured you want to check it out so we listed it below.
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